Business Case Analysis Process Workbook/Software, 4e

John Pliniussen, Tim Jones, Alec Cram   

Captus Press, ISBN 978-1-55322-044-2 (2002)
390 pages, 960 g, 8.5 X 11, $39.50 (US$31.50)

BCAP: The New Paradigm in Business Case Studies

Please note the BCAP program is not compatible with Excel 2007 or later.

The 4th Edition of BCAP is the world's only program for comprehensively identifying and ranking strengths, weaknesses, opportunities, and threats; for producing projected financial statements and ratios; and for developing detailed implementation steps for all recommendations. BCAP is menu-driven, functions in Windows 95, 98, ME, 2000 or XP, and runs on Microsoft Excel 5.0 or later.

BCAP can be used to solve in-class case studies or to help students complete field-based consulting projects on real organizations. In situations where groups need to allocate work to team members, BCAP has been designed to allow individual student work to be merged. BCAP has also been used to help build business plans and evaluate new venture start-ups.

Students can access detailed checklists, a comprehensive glossary of terms, and a variety of chart and graph functions. They can also print all financial worksheets, statements, analysis summaries, and recommendation reports. This version of BCAP now has new brainstorming and creativity-enhancing features to help students generate more innovative alternatives.

BCAP can be used for multi-function cases that deal with issues related to Marketing, Human Resources, Management Information Systems, Accounting and Finance, Productions and Operations, and General Management. Alternately, it can be used for function-specific cases (e.g., only Marketing). The program has been used by graduate and undergraduate business students throughout Canada.

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